The career involving Photoshop in the Media & Entertainment sector is massive. Photoshop opportunities can be found in areas like Film editing, Photo editing, UI design, Digital painting, Matte painting and even more.  Aspiring students looking for a career involving Photoshop must first understand the history of Adobe Photoshop.

“There are three keys for good photography: the camera, the lighting and Photoshop” – Tyre Banks

 

What is Photoshop?

Photoshop is considered to be the most powerful and popular image editing software in today’s market among thousands of image editing software, Photoshop is a graphic raster-based image editing software or in a layman’s language, you can define it as a creative hub.  Besides, this also allows you creating whatever you imagine.

What makes Photoshop the most powerful software?

Photoshop allows you to work on layers which helps to work on other images without interacting and mixing the pixel of those images.  Moreover, we can add them or delete them at any time we want. Adobe also introduced with CC (creative cloud) which allows working smarter with all adobe application.  It also syncs your settings, fonts, and colours – available across your desktop and also on phones.

There are many other features such as Camera Raw Filters, Liquefy, Stylize, etc. which has changed the world and especially changed the life of a graphic designer.

Photoshop is a proprietary software whose license is on yearly as well as monthly bases. Prices of software vary as per the plans introduced by Adobe on the basis of needs of customers. One can purchase software from www.adobe.com

When & who created Photoshop?

Two brother’s from America Thomas Knoll and John Knoll created a software in 1987 which they state as a coincidence and a  circumstance that came together at the right time. Thomas used to share his utility routines with John. John requested Thomas for more tools as he was interested in creating graphic images. After a lot of brainstorming and discussions, Thomas combined all the tools into a single application and named it as Photoshop. Prior to that, there were few other names such as Display, Image Pro, Photo Lab. The brother’s sold the distributed license to Adobe system in the year 1998 and the first version ‘Photoshop 1.0’ was released on 19 February 1990.

Photoshop gave the extensive power to Print and Publishing business and Multimedia industries as well. “The Abyss” was the first movie to use Photoshop and John Knoll himself worked as a graphic designer for this movie, while Thomas Knoll is still working with Adobe system on the updates.  Adobe Lightroom, one of his recent updates is a Camera Raw Plugin.

Usage of Adobe Photoshop in Industries:

As per the survey of idatalabs, Photoshop in Graphics and Photo Editing categories is considered to have about 41.8% of market share. There are 168,609 companies that use Photoshop out of which 79,528  of companies are of United States and 5,937 companies are of India. Moreover, people are not aware that software industries (12,255) are the largest customers for Photoshop, whereas the design companies are only 3,444. 

Few companies that use Adobe Photoshop:

•  iHeartMedia
• Creative Circle, LLC
• The UPS Store
• Sinclair Broadcast Group
• Townsquare Media Inc.

The Career involving Photoshop in the Media & Entertainment industries:

Many people have a misconception that every graphic designer ends up as an animator or in the entertainment industry whereas there is massive Career involving Photoshop in Branding, product design and even more.

­­­Branding:

Branding is not only a method of communication but also it is a  way of providing a unique identification to a company which help in giving recognition to a company. Now, what a designer has to do with branding? A designer is the one who designs logos, letterheads, posters, broachers, pamphlets and even more for the company.

Product design:

Every day we get acquainted with new products on the market, ever imagined what is the process behind it? Product designing is putting creativity and logic together. An Idea or a concept is a root of all creation which is then followed by preparing a 3d model on the software like Maya, 3Ds Max and even more, texturing the product is done in Photoshop.

Multimedia Design:

Multimedia designers are basically who combines various graphics, text, audios, animation together it is used in the gaming industry, e-learning, web development and even more. Various software like Photoshop, Premium, Audition is used for multimedia designing, Photoshop is used for image manipulation, image editing etc.

Films:

Everyone loves watching movies and T.V shows. Have you ever imagined how these characters are flying or how the city destroyed in superhero and sci-fi movies? Well, the answer is simple “Visual effects – VFX”, which requires software such as Nuke, Photoshop, Premier.

Careers involving Photoshop in the distinctive field:

There are various other Careers involving Photoshop in the distinctive field. Listed below are some of the career options:

• Photography
• Graphic designer
• Web designer
• Retoucher
• UI/UX designer
• Digital Artist
• Art Director

Usage of Photoshop in other Software

There some software that needs Photoshop for texturing and matte painting like Autodesk Maya, Nuke and even more. Above all, it also helps in widening  your career options in photoshop even more such as:

• Texture artist
• Matte painter
• Modelling artist
• Accessory artist
• Compositor

• 3D CAD Designer

Other Career involving Photoshop:

Along with the above-mentioned fields other career involving Photoshop is freelancing, there is enormous work to get online some of the websites where a freelancer can find works are www.upwork.com, www.freelancer.com, and even more and another option is www.behance.net  by “Adobe” where they provide a platform to showcase one’s work and discover others creative work.

Where to Start From:

Many students who want to opt. designing as a career has a common question “where do I start from ?”. Self-learning can always be an option through online tutorials, blogs, books, etc. but one has to be committed towards it and spent at least 2 to 3 hours daily. Another option is joining a college or institute which provides you with a degree or a diploma this obviously will help you but to some extent, because this field solely depends on ones potential and creativity. Arena Animation Institute of animation is a great option but why?

Arena Animation believes in providing practical knowledge over theoretical, they provide multiple course options such as

• Digital marketing
• Animation
• Multimedia
• VFX
• Web Design
• Broadcast

Arena animation prepares equips its students with the skills required to become employable professionals in the Media and Entertainment Industry through latest tools and technology, honing talent with technique, Real Time exposure via formal and informal events and even more.

Himanshu Pal, Student

Arena Animation Tilak Road